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Key Individuals:
Simon de Haan

Project owner/Host organisation:

Host organisation type:

Host organisation country/countries: 
South Africa

Project technologies: 

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Post Status: Not applicable
Initiative recipient country/countries: South Africa
Initiative dates: 2017 –
Last updated: 8 March 2022

Initiative Description

Turn helps social impact organisations have personal, guided conversations that improve lives at scale. Incubated within, Turn was born out of the need to reduce the cost and sustainability of large-scale SMS programs such as MomConnect. In 2017, leveraging a partnership with WhatsApp, Turn enabled MomConnect to send their audience WhatsApp messages at scale using the WhatsApp Business API.

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